How will I promote myself – what do they want to hear?
When promoting oneself there are many areas one has to look into as a young designer. When looking at self promotion looking at the Marketing Communication Mix helps to realise the most effective way of effectively communicating with target audiences. This method of direct selling is both cheap and an excellent way to be actively involved with direct face to face selling with customers. It is also a good way of generating a involved relationship with customers. Personal selling will be an effective and direct was of connecting to my target market. Next week some Christmas postcards that I have designed along with my peers will be sold on a stall at the Brudenel Social Club in Hyde Park. I would like to have work available to buy in small independent shops or bars such as north bar where the clientele suits the modern graphic design feel of my work. I think that the benefits of direct selling in relation to me as a young designer is the opportunity to build up a good relationship with clients as is it is important to establish good relationships with customers. A negative of this method would be the fact that it would be time consuming initially. As advertising can be an extermely varied part of self promotion and can range in cost. For part of out second module, 'design for web' we wil gain the knowledge to set up our own website which will be a very useful way of promoting one self. Development of a website does not require huge resources. All that is needed is good copywriting, and coding skills thats hopefully will evolve within the module.